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Open Agent → Settings → Outcomes.
Inkly AI can set this up for you. Click Inkly AI and try: “Set our primary CTA to Start a trial at [URL]. Offer a meeting only when a buyer mentions a timeline, budget, or implementation.”

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Primary CTA

The primary CTA stays available throughout the demo. Add:
  • Label: what the button says
  • Destination: the page or email address it opens
  • Goal: what the action means in analytics
The same CTA appears in the shareable link and widget.

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Actions

Actions appear when they fit the conversation. Use When to offer to name a clear buying signal. For example: “Offer this when they mention a timeline, budget, or implementation plan.” Test the signal in Preview and confirm that the action opens the right destination.