> ## Documentation Index
> Fetch the complete documentation index at: https://docs.inklyai.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Product marketing

> Showcase key features and benefits before a paywall, launch, or sales call.

Inkly helps product marketing teams turn launches and feature stories into interactive product demos. Visitors can experience the product before they sign up, book a call, or enter a gated flow.

Because demos are maintained from a repository, launch demos can stay aligned with messaging and product changes instead of becoming one-off assets.

## How Inkly helps

* Build launch demos for new features and product lines.
* Create persona-specific stories without duplicating the whole demo.
* Embed demos on landing pages, blog posts, docs, and campaigns.
* Use hosted hubs to organize demos by feature, audience, or use case.
* Update launch assets as the product and positioning evolve.

## Common workflow

<Steps>
  <Step title="Define the product story">
    Choose the feature, audience, and promise the demo should communicate.
  </Step>

  <Step title="Capture the experience">
    Record the screens that make the value clear without exposing unnecessary setup.
  </Step>

  <Step title="Polish the message">
    Add concise step copy, annotations, and calls to action that match campaign messaging.
  </Step>

  <Step title="Publish the demo">
    Embed the demo on a page or publish it in a hosted demo hub.
  </Step>
</Steps>

## Related docs

<CardGroup cols={2}>
  <Card title="Hubs and demos" icon="folder" href="/concepts/hubs-and-demos">
    Organize launch demos into a hosted hub.
  </Card>

  <Card title="Embed and share" icon="code" href="/platform/embedding">
    Add demos to marketing pages and campaigns.
  </Card>
</CardGroup>
